The Brand Essence
For business owners that are ready to take that next step to level up their brand and see some serious growth. The Brand Essence package helps you discover what defines your brand and sets you apart from the rest. Here, we will create a visually stunning and holistic Brand Identity that will connect with your target audience and set you on the path for success. You will leave equipped with all the branding elements needed to convey a cohesive and elegant brand image across all forms of media and in every facet of your business.
Details: 4-6 week timeline, 2 concepts, 2 rounds of review + revisions
PACKAGE FEATURES:
Brand Questionnaire
1:1 Mini Strategy Session
Brand Discovery Roadmap: brand foundation, messaging, and stand-out positioning in the market
Creative Visual Direction
Primary Logo
Secondary Logo
Social Media Icon
Brand marks
Color Palette
FINAL DELIVERABLES
Brand Style Board (Mood Board)
This outlines your logo suite, font suite, and color palette to help you easily and effectively stay consistent across your print materials and online presence.
The Polished Brand
A package for business owners who are ready for a bit more extensive launch, covering all forms of media and creating a complete brand presence. This package takes the Brand Essence package a step further, creating a holistic Brand Identity and complete system for utilizing your identity to build and convey a consistent brand image that your audiences will come to recognize and love.
In addition to the branding basics included in the Brand Essence package, The Polished Brand will receive custom brand patterns, social media icons, Instagram templates and strategy sessions, marketing materials and more. This package will provide you with everything you need to be competitive within your market and build a strong and loyal customer base.
Details: 8-10 week timeline, 2 concepts, 2 rounds of review + revisions
PACKAGE FEATURES:
FINAL DELIVARABLES
Extensive Brand Guidelines
This outlines your brand visuals, voice, messaging, and strategy in a 20-30 page custom designed booklet
Primary Logo
Secondary Logo and Submark(s)
Social Media Icon
Texture or Pattern(s)
Color Palette
Font Suite
Brand Questionnaire
1:1 90 min Strategy Intensive
Brand Discovery Roadmap: brand foundation, messaging, and stand-out positioning in the market
Creative Visual Direction
1:1 Instagram Strategy Session
The Online Presence
Think of your website as the “home” for your brand. It’s where your audience will go for information and to connect with your brand. It’s your opportunity to truly showcase your products and/or services in their best light, for the world to see.
Our websites embody the essence of your brand. They work to tell your audience a story – your story – both visually and through the written word. Through captivating imagery, strong messaging, a cohesive look and sleek design, our websites will take your brand to the next level and position your business for success.
Details: 4-6 week timeline, 2 concepts, 2 rounds of review + revisions
PACKAGE FEATURES:
Brand Questionnaire
1:1 Strategy Session
Brand Discovery Roadmap: brand foundation, messaging, and stand-out positioning in the market
Creative Visual Direction
Custom content mockups
5 Page Design and Development
Mobile Optimization
Custom training videos
Does not include: stock photograaphy, font licenses, or hosting fees.
FINAL DELIVERABLES
Fully designed and customized Squarespace, WordPress or Wix website
Marketing Tools
In addition to the above packages, we offer a variety of marketing related services/items such as beautifully designed collateral, advertisements, copywriting, social media management, packaging design, and more. Whatever your unique business need might be, we can help. And we will ensure that your brand image is upheld throughout each and every design and item we create.
Details: custom timeline, custom pricing
A LA CARTE MARKETING ITEMS:
Marketing Collateral
Advertisements
Social Media Management & Templates
Package Design
Copywriting
Email Marketing
Invitation Design
Custom Packages
Don’t see a package that fits your branding or marketing needs? No problem. We are happy to create custom packages based on your personalized branding/marketing needs. We will work together to customize your deliverables, based on your goals and vision for your business. We’re here to provide you with the confidence and tools you need to succeed.
Ready to work with me?
If you’re ready to take your brand to the next level, I’d love to hear from you. Together we can create magic!